Should your business have a blog? Here is how to decide, and how to start a blog on Wix if the answer is yes.
A blog gives you more pages that can appear in search results. Each helpful article is another chance for someone to find you.
Why it helps
- People search with questions. Articles answer them.
- Useful posts build trust before anyone contacts you.
- You can link from articles to your service pages.
What to write about
- Questions customers ask you again and again
- Comparisons, such as “X or Y?” for your type of product
- Costs and how to choose, which people search before they buy
- Step-by-step guides
- Mistakes to avoid in your field
How to publish on Wix
Add the Wix Blog app from the dashboard, create a post, add a title, a good photo, headings and your text, then set the post’s SEO title and description. Link to related pages on your site.
How often
Quality beats quantity. One useful article every two weeks is better than ten thin ones. Write in your own words from your real experience.
Our Wix SEO checklist covers the settings for each post.
